Sell your $200k-$20M business: pick the right marketplace
Empire Flippers, Flippa, Acquire.com - 4 questions, list your business or get a free valuation.
Marketplace fit
| Profile | Best fit | Why |
|---|---|---|
| Ecom / content / FBA $200k-$5M | Empire Flippers | Largest curated marketplace; aggregator + individual buyers; fast listing process |
| Smaller deals or self-serve | Flippa | Lowest barrier to list; widest buyer pool; works under $250k |
| SaaS / startup $500k-$10M | Acquire.com | Tech-acquirer focused; vetted buyer pool; faster process for SaaS |
| $5M+ traditional / agency | Quiet Light (manual) | Brokered, sales-led; expect 6-9 months |
FAQ
- Why marketplace over a broker?
- Marketplaces (Empire Flippers, Flippa, Acquire.com) are faster (4-12 weeks listed) and have transparent buyer pools. Brokers run a slower bespoke process and are best for $5M+ deals where customization beats velocity.
- What's the commission?
- Empire Flippers ~15%, Flippa ~10%, Acquire.com ~4-6% on closed deals. Brokers typically 8-15%.
- Do I need a Quality of Earnings?
- Yes for $1M+ deals. Buyers will demand it; better to have it before listing.
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